This holiday season Heuristica was pleased to contribute to three charitable organizations, each of which are trying to meet increased demand as a result of COVID-19.


The firm committed to contribute $25 per person who joined our virtual  “Trivia for Charity” event earlier in December.  The event was popular and we are pleased to have been able to make a donation in excess of $1,100 to Food Banks Canada.  Food Banks Canada is dedicated to helping Canadians living with food insecurity.  They support a network of associations across the country, affiliate food banks, and food agencies that work at the community level to relieve hunger.


For the third year in a row our Office Manager, Annalee, coordinated our contribution to Holiday Helpers.   Holiday Helpers’ mission is to provide a customized Christmas package to families with young children who are living in low-income situations.  Each sponsored family receives an artificial tree, decorations, gift card to a warm meal and presents from their personalized wish list.  This year Annalee shopped and wrapped for a family of 5 … Mom, Dad and three children ranging from a newborn to age 3.


For the first time we were pleased to participate in Second Harvest’s Holiday Turkey Drive.  This year their goal is to provide 8,000 turkeys to help nourish people who have been hit hard by the pandemic.


Second Harvest is Canada’s largest food rescue charity with a dual mission of environmental protection and hunger relief.  Second Harvest redistributes nutritious, unsold food from across Canada to charities, non-profits and indigenous communities in every province and territory.  Their free, essential service helps nourish people through school programs, seniors’ centres, shelters, food banks, and regional food hubs.


For more information about any of these organizations or to make a donation please visit their web sites at: